Erin Lopez
Erin Lopez is an expert in dtc beauty. Erin Lopez has over 14 years of experience in the cosmetics and beauty industry, including their tenure at Sephora where they managed over 60 makeup and fragrance brands, growing direct online sales and launching more than 30. Subsequently, they managed e-retail accounts for BECCA Cosmetics across major platforms such as Sephora.com and Ulta.com. Currently, Erin Lopez specializes in Shopify optimizations, site user experience, and comprehensive email and SMS marketing channel setup and management for direct-to-consumer beauty clients. Their expertise is grounded in their published work and commercial leadership in Direct-to-Consumer (DTC), Beauty & Cosmetics, Email Marketing.
Expertise
DTC beauty & email marketing
Profile Status: Unclaimed (Available on Request)
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