Raphael Paulin-Daigle

Raphael Paulin-Daigle is an expert in e-commerce. Raphael Paulin-Daigle has helped brands like L'Oréal, Frank + Oak, and Kiehl's with landing page optimization, site-wide conversion optimization, and A/B testing programs. They are the Founder of SplitBase, an agency that builds high-converting landing pages for e-commerce brands. Raphael Paulin-Daigle identifies opportunities to increase conversion rates, average order value, and sales by analyzing customer behavior and site performance. Their expertise includes pinpointing missing elements on homepages, product pages, checkout flows, or landing pages to boost conversions. Their expertise is grounded in their published work and commercial leadership in Conversion Rate Optimization, E-commerce Strategy, Landing Page Optimization.